Privacy Policy

This Privacy Policy describes how your personal data is collected, used, and shared when you visit or make a purchase on https://espressomoda.it/ (the "Site").

PERSONAL DATA COLLECTION

When you visit the Site, we automatically collect certain information from your device, including browser data, IP address, time zone, and data from some cookies installed on your device. Additionally, as you browse the Site, we collect specific information about the web pages and products you view, the websites or search terms that referred you to the Site, and how you interact with the Site. We will define this automatically collected information as "Device Information."

We collect Device Information using the following technologies:

“Cookies” are data files placed on your device or computer, often including a unique anonymous identification code. For more information about cookies and how to disable them, visit http://www.allaboutcookies.org.
“Log files” track actions that take place on the Site and collect data including IP address, browser type, internet service provider, referring/exit pages, and timestamp with date/time.
“Web beacons,” “tags,” and “pixels” are electronic files used to record data about your browsing behavior on the Site.

Also, when you make or attempt to make a purchase through the Site, we collect certain information about you, including your name and surname, billing address, shipping address, payment data (including credit card numbers), email address, and phone number. We will define this data as “Order Information.”

When we talk about “Personal Data” in this Privacy Policy, we refer to both Device Information and Order Information.

HOW DO WE USE YOUR PERSONAL DATA?

We generally use Order Information to fulfill orders placed through the Site (which includes processing payment data, organizing shipping, and delivering invoices and/or order confirmations). Additionally, we use Order Information to:

To communicate with you;
to check for potential risks or fraud in orders;
to provide you with information or advertising about our products or services, if in line with the preferences you have expressed to us.

We use the Device Information collected (in particular your IP address) to check for potential risks or fraud and, more generally, to improve and optimize our Site (for example, by generating analytical data on how our customers browse and interact with the Site, and to evaluate the success of our advertising/retargeting and marketing campaigns).

DISCLOSURE OF YOUR PERSONAL DATA

We share your Personal Data with third-party companies that help us carry out the activities described above. For example, we use Shopify for the technology of our online store. You can find more information on how Shopify uses your Personal Data here: https://it.shopify.com/legal/privacy. Additionally, we use Google Analytics to analyze how customers use the Site. You can find more information on how Google uses your Personal Data here: https://www.google.com/intl/it/policies/privacy/. You can disable Google Analytics here: https://tools.google.com/dlpage/gaoptout.

Finally, we may also disclose your Personal Data to third parties to comply with applicable laws and regulations, respond to subpoenas, search warrants, or other legal data requests received, or otherwise to protect our rights.

Our Company uses targeted advertising tools and marketing communications towards our Customers.

BEHAVIORAL ADVERTISING

As described above, we use your Personal Data to provide you with targeted advertising or marketing communications that we believe may be of interest to you. For more information on how targeted advertising works, visit the Network Advertising Initiative ("NAI") educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

You can disable targeted advertising here:

FACEBOOK - https://www.facebook.com/settings/?tab=ads

GOOGLE - https://www.google.com/settings/ads/anonymous

Also, you can explicitly opt out of some of these services by visiting the Digital Advertising Alliance's digital advertising opt-out portal: http://optout.aboutads.info/.

DO NOT TRACK

Please note that we do not alter the data collection methods of our Site and data usage practices in the presence of your browser's Do Not Track signal.

YOUR RIGHTS

If you reside in Europe, you have the right to access the personal data we hold about you and to request its update, correction, or removal. If you wish to exercise this right, contact us using the details below.

Additionally, if you reside in Europe, please note that we process your data also to fulfill any contractual obligations towards you (for example, regarding orders you placed through the Site) or otherwise to pursue our legitimate business interests as indicated above. Furthermore, please note that your data may be transferred to non-European countries including Canada and the United States.

DATA RETENTION

When you place orders through the Site, we keep Order Information in our records, unless and until you ask us to delete such information.

CHANGES

From time to time we may update this Privacy Policy, for example to reflect changes to our procedures, or for other operational, legal, or regulatory reasons.

For more information about our privacy procedures, info@espressomoda.it